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The India Online study will help you understand the status and net usage behavior and preferences of online Indians. Its reports not only provide the most recent estimates on the Internet user-ship, growth and penetration in India but also give you a highly ‘insightful’ understanding of the current net usage behavior and preferences of various types of online Indians. |
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Most recent estimates of Internet user-ship and penetration in urban and rural India. Estimates based on a land survey of over 12,000 households in 40 cities and over 4,000 households in 160 villages spread across all the 4 regions of the country |
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Insightful understanding of the net usage behavior and usage preferences of regular online Indians. In-depth usage findings are based on an online survey of over 15,000 internet users . |
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Understanding of online Indians as ‘consumers’ and not just as faceless net users. Includes their socio-economic status, online shopping behavior, and website and media preferences reported on the ‘most used’ basis. |
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Comparative profile of users of top 5 websites for 26 distinct online domains/verticals. |
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Reporting of ‘changes’ vis-à-vis the last year for almost all information.
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Those marketing the net (website owners and interactive media agencies) . |
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Those marketing on the net (online marketers). |
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Those marketing through the net (offline marketers) . |
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And all those who would like to understand and use Internet to market to their potential consumers .
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| 1. |
Overall Report (based on all internet users). |
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| User Segment Supplementary Reports: |
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| 2. |
Women on the net. |
| 3. |
Youth on the net (teenagers and young adults).
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| 4. |
Urban versus Rural net users |
| 5. |
Net users by their socio-economic (SEC) profile |
| 6. |
Students on the net |
| 7. |
Corporate employees on the net |
| 8. |
IT professionals on the net |
| 9. |
Heavy online spenders on the net |
| 10. |
Bloggers on the net |
| 11. |
Car owners on the net |
| 12. |
Two-wheeler owners on the net |
| 13. |
Mobile phone owners on the net |
| 14. |
Credit card owners on the net |
| 15. |
Net users by place of access (homes, place of work, cyber cafes) |
| 16. |
Net users by type of connection (broadband, dial-up, etc.) |
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Net users by city/town type (metros, urban uptowns, emerging towns, and others...) |
| 18. |
Net users as financial investors |
| 19. |
Vernacular language net users |
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| Category Supplementary Reports: (profiling users of top 5 websites) |
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| 20. |
Online Shopping |
| 21. |
Emailing |
| 22. |
Instant Messaging / Chatting |
| 23. |
Job Search |
| 24. |
Matrimony |
| 25. |
Info Search – English |
| 26. |
Travel Booking |
| 27. |
Social Networking |
| 28. |
Professional Networking |
| 29. |
Friendship / Dating |
| 30. |
Sharing Pictures |
| 31. |
Sharing Videos |
| 32. |
Online News |
| 33. |
Financial Info/News |
| 34. |
Online Share Trading |
| 35. |
Net Telephony |
| 20. |
Online Shopping |
| 36. |
Cinema Content |
| 37. |
Buy / Rent Movie CD/DVD |
| 38. |
Sports Content |
| 39. |
Online Music |
| 40. |
Online Games |
| 41. |
Online Real Estate |
| 42. |
Mobile Content Download |
| 43. |
Astrology |
| 44. |
Online Education / Learning |
Note: Completion of any supplement report is subject to collection of sufficient sample responses in the survey. |
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Overall report will be available by the end of April 2008 |
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Supplementary report will take one week per report from the date of order. |
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All reports will be delivered in PDF format. |
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The overall main report is available for Rs.100,000 / USD 3,500 |
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Each of the supplement report is also priced at Rs.100,000 / USD 3,500 |
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A combination of main report + 1 supplementary report is available at Rs.200,000 / USD 7,000 (list price) |
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A combination of main report + 2-5 supplementary reports will be given a discount of 15% on the list price |
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A combination of main report + 5 or more supplementary reports will be given a discount of 30% on the list price |
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An additional 12.36% service tax is applicable on all the mentioned prices (if paid in India in rupees) |
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Note: Only supplement reports cannot be bought in isolation (without the main report). |
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50% of the total order amount as advance at the time of ordering the reports |
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Balance 50% immediately on delivery of all the reports ordered |
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To find out more about this report contact:
Sanjay Tiwari
JuxtConsult / Delhi
sanjay@juxtconsult.com
Phone: 91-
11-32451093, 29535098, 91-9811256502
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