Juxt’s proprietary online
consumer panel (
www.getcounted.net) is one of the largest consumer panels in the country. More importantly, it is the ‘richest panel’ in India in terms of depth of
consumer lifestyle profiling.
The panel not only has the most detailed
demographic, occupational and psychographic profiling of the individual consumers, but also has a rich depth of information on their family structure, asset ownerships, health status, consumption lifestyle and shopping behavior.
| Profiling Attributes |
| Geographical Location |
Demographics |
| Socio-economic Profile |
Family Structure and Lifecycle Stage |
| Ethnographics |
Occupational and Professional Status |
| Economic Status and Asset Ownership |
Psychographics |
| Lifestyle Classification |
Shopping behaviour |
| Technographics |
Media Usage |
| Internet and Mobile Usage |
Health Profile |