Sanjay Tiwari, CEO
- Over 16 years of experience in advertising, marketing and branding. Worked for 6 years with leading ad agencies like Leo Burnett, Saatchi & Saatchi, FCB Ulka and worked for another 6 years as an independent brand, marketing and advertising consultant.
- Last 4 years spent in handling all kinds of online research studies and projects.
- Author of two books, "The Uncommon Sense of Management" (2006) and "The Uncommon Sense of Advertising" (2003), published by Sage Publications.
Mrutyunjay Mishra, COO
- Over 9 years of experience in market research and analytics. Previously worked with IMRB International, IDC India, Convergys, and Annik.
- Has led strategic business researches, quality studies (CI/ Six Sigma) and change management projects. Exposure to projects from varied industries - FMCG, Pharma, BFSI, TMT, Consultancy Services, Government and Public Administration.
- Has functional consulting experience in implementing dashboards and reporting solutions in ERP environment.

Laveesh Bhandari, Director
- Worked with NCAER for 4 years as a senior economist before starting Indicus Analytics in 2001. Indicus is today one of the leading economics research firms in the country.
- Handled various research projects, from industry and infrastructure to poverty, health, education, water and sanitation, nutrition, etc. Clients include World Bank, Twelfth Finance Commission, USAID, Harvard University, India Today Group, etc.

Sidharth Rao, Director
- Co-founded Webchutney, a full service interactive agency in 1999. Surviving the biggest dotcom bust in the early 2000's, Webchutney has emerged as India's leading full scale interactive agency.
- Writes on the 'new media' in some leading business newspapers from time to time.

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